Why is Christmas an important sales season for the North American water bottle market? (I)
Hello everyone, "Dong Dong Talk Cup" is here. For friends who do foreign trade, the Christmas season is the most important sales season every year, mainly in the European and American markets, covering almost all categories of products, and the water cup market is no exception. Market demand has increased. http://www.zhanyict.com/en/ProductsDetail-VB-10477.htmlChristmas is equivalent to the Chinese Spring Festival. It not only has a long holiday but also a holiday with a strong festive atmosphere. There are many reasons that make the Christmas season a peak sales season. Today, the editor will talk to you about the Christmas season market as an important sales season.
Sales growth: According to data from market research institutions, the sales of water cups usually increase by about 20% to 30% above the average level around Christmas. http://www.zhanyict.com/en/ProductsDetail-VB-10477.htmlDuring this period, consumers' willingness to buy increases, coupled with the demand for Christmas gifts, making water cups a popular shopping choice. Adding festive decoration elements to water cups and matching the festive atmosphere can attract more consumers.
Promotional activities: Many retailers will conduct a large number of promotional activities around Christmas, such as discounts, buy one get one free or bundled sales to attract more customers. http://www.zhanyict.com/en/ProductsDetail-VB-10477.htmlAs daily-use and practical personal items, water cups are given as gifts or bundled discounts by more products and brands, so a variety of promotional activities effectively promote the sales of water cups and other products.
Personalized products are popular: Compared with ordinary water cups, personalized or customized water cups are more popular during Christmas. According to statistics, more than 35% of consumers tend to buy water cups with special designs, patterns or customized information as gifts. This is not only reflected in Christmas sales. In recent years, cups are sprayed with sublimation paint. http://www.zhanyict.com/en/ProductsDetail-VB-10477.htmlDistributors purchase plain cups and then go to the local market to use sublimation pattern printing machines or UV printers to process and print patterns for customers in stores, making personalized customization more free.
Environmental awareness: As consumers become more environmentally conscious, sales of BPA-free (bisphenol A-free) plastic water cups, stainless steel water cups or water cups made of other environmentally friendly materials have increased. http://www.zhanyict.com/en/ProductsDetail-VB-10477.htmlData shows that sales of such products can increase by about 25% during the holiday season compared to normal times. The author believes that the fundamental reason is that the increase in various gatherings during the Christmas holiday has led to an increase in sales of such water cups.
This is all I have to share about the sales promotion of Christmas water cups in this issue. I will share the rest of the content with you in the next issue. http://www.zhanyict.com/en/ProductsDetail-VB-10477.htmlIf you like Uncle Dong’s news, please follow and like it.
Dongguan Zhanyi Commodity Technology Co., Ltd. specializes in the production of metal cups, plastic cups, coffee cups, suction mug, lunch boxes, food jar, travel mugs, portable water bottles, sports bottles, home life desktop trash cans, thermos bottles, etc.These products are all our annual exports, and are recognized and loved by the US, Europe, Australia, Japan, South Korea, Taiwan, Hong Kong and other consumers. Support for small quantity order, fast customization.