What changes have taken place in the after-sales service of thermos cups? (II)

Hello everyone, "Dong Dong Talk Cup" is here. In our daily consumption, many products have clear after-sales services such as three guarantees of quality. In the previous article, we shared with our friends about the after-sales behavior of the sales merchants who did not care about the water cups. http://www.zhanyict.com/en/ProductsDetail-VB-10489.htmlToday we will continue to share with you what changes have taken place in the after-sales service of thermos cups?

Subjective reasons of manufacturers: Many manufacturers believe that thermos bottles are fast-moving consumer goods, which are updated and iterated quickly, and their styles and functions change too quickly. They believe that there are many substitutes in the market. http://www.zhanyict.com/en/ProductsDetail-VB-10489.htmlInstead of increasing after-sales costs, it is better to develop more products to expand the market. After all, the proportion of returns is insignificant compared to the huge sales volume.

In fact, the above services of many water cup brands have always existed, but these services have been neglected for some reasons. http://www.zhanyict.com/en/ProductsDetail-VB-10489.htmlThe editor believes that the main reasons for the early neglect are as follows:

Information opacity: Some businesses fail to clearly inform consumers of the complete after-sales service content, resulting in consumers not being able to get corresponding support when needed.

http://www.zhanyict.com/en/ProductsDetail-VB-10489.htmlComplicated service process: For the 7-day no-reason return service supported by e-commerce platforms, some repair or replacement procedures are too complicated or the repair cycle is too long, which makes consumers feel inconvenienced and give up using related services.

Weakening usage instructions: Under the market trend of increasingly pursuing quick sales, some businesses have reduced usage guidance for consumers, especially for some thermos cups with novel functions and complex operations. http://www.zhanyict.com/en/ProductsDetail-VB-10489.htmlMerchants think it is troublesome, but it will directly lead to improper use by consumers and cause damage to the goods.

The editor believes that the after-sales service of the thermos cup is critical to maintaining consumer trust and satisfaction and enhancing the brand image. http://www.zhanyict.com/en/ProductsDetail-VB-10489.htmlHowever, due to various factors such as cost, market competition and consumer behavior, these services are facing the challenge of being ignored or reduced.

Merchants need to re-examine the importance of after-sales service and ensure that consumers can get the support they deserve by improving service quality and processes, so as to maintain their advantages in the highly competitive market. http://www.zhanyict.com/en/ProductsDetail-VB-10489.htmlAt the same time, consumers should also pay more attention to and weigh the provision of after-sales service and choose brands that can provide good service. Only in this way can the quality of after-sales service in the market be improved as a whole and promote the healthy development of the industry.