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How to enhance the product appeal and brand value of a new water cup brand? (II)

Hello everyone,"Dong Dong Talk Cup" is here. The weather has been getting a bit cooler recently, please pay attention to adding clothes to keep warm. http://www.zhanyict.com/en/ProductsDetail-VB-10489.htmlIn the previous sharing, due to space limitations, the editor only shared a part of the content on how to enhance the product attractiveness and brand value of a new water cup brand. Today, Uncle Dong will continue to share the following content with his friends.


1. Optimize customer experience

Every step from product browsing to purchasing should be as concise, clear, and user-friendly as possible. Providing high-quality customer service, such as quick response to consumer inquiries and follow-up services, can greatly enhance consumer satisfaction and loyalty. http://www.zhanyict.com/en/ProductsDetail-VB-10489.htmlIn addition, convenient return and exchange policies and efficient logistics services should be considered. Compared to pre-sales services, more consumers actually care more about after-sales services.


2. Utilize digital marketing and social media

Now is the 5G era. Internet marketing has already moved from the era of text promotion to the era of video. At the same time, consumers in the video era prefer to watch display videos with a sense of experience. Without any visibility, various social media platforms and online digital marketing are effective ways to enhance brand awareness and attract consumers. http://www.zhanyict.com/en/ProductsDetail-VB-10489.htmlHere, we would like to emphasize the significant impact of video shooting techniques and script creation on product promotion.


3. Participate in exhibitions and market activities

In the era of mass marketing, rapidly and comprehensively increasing product exposure is crucial, and participating in industry related exhibitions and market activities is essential to help brands establish industry connections and increase brand exposure. http://www.zhanyict.com/en/ProductsDetail-VB-10489.htmlAt the same time, directly communicating with potential wholesalers and consumers face-to-face can more intuitively showcase product advantages and enhance brand image.


The above content is a summary of practical cases that I have encountered or personally experienced in the water cup industry over the years, and only represents my personal opinion.


How to enhance the product appeal and brand value of a new water cup brand? (II)

Dongguan Zhanyi Commodity Technology Co., Ltd. specializes in the production of metal cups, plastic cups, coffee cups, suction mug, lunch boxes, food jar, travel mugs, portable water bottles, sports bottles, home life desktop trash cans, thermos bottles, etc.These products are all our annual exports, and are recognized and loved by the US, Europe, Australia, Japan, South Korea, Taiwan, Hong Kong and other consumers. Support for small quantity order, fast customization.